Chart topper and music phenomenon, Lady Gaga has expanded her eccentricities over the past year, bringing her magic – and the global media spotlight – to consumer tech.

Following in the footsteps of Dr. Dre, Lady Gaga has teamed with Monster audio to produce the Gaga branded Monster Heartbeats, a pair of "holistically designed" ear buds that combine high-end performance with suitably wacky, trash-fashion looks.

Gaga's also unveiled the Lady Gaga Grey Label for Polaroid at CES. First up: a pair of glasses that is also a camera and display. Further pushing tech boundaries, Gaga’s Twitter feed boasts a near 10-million-strong following.